Cover image for Doing Ads – Starting Points (Download)

Doing Ads – Starting Points (Download)

24 pages


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Winner ERA 2009

The introductory unit from Doing Ads, providing brief games and ‘light touch’ simulations to pick and mix for one-lesson or introductory starting points. These include:

  • Ad-dict card game – create an instant ad in a tight time-limit.
  • Visual identification and analysis of logos, titles and copy.
  • The Ad Agency board game: groups compete in role to fulfil briefs, overcome obstacles and create effective campaigns.

This unit is a suitable introduction to advertising for KS2 and 3 and would make an ideal transition unit.

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